Rebel Rebel featuring Pallie Bags
Traditions are the guideposts driven deep in our subconscious minds. The most powerful ones are those we can't even describe, aren't even aware of. - Ellen Goodman, American Journalist
The jacket you keep from ninth grade until your first days in the office, and the suit you wear from the first days out of school until you can't even remember your formative years: this is the stuff American sportswear is made of.
Fashion is about newness, about current energy, about rising technologies, and most of all about change; but like any designer will tell you, certain themes will carry from one season to the next, becoming staples that underlie an identity that isn't only about changing, but also about preserving core values: in this case practicality, American independence, and the role of female designers.view fullscreen feature
Designers featured in this story: